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Level II Programs
The programs at this
level offer participants an unparalleled range of study which enables
them to develop the functional skills required for a complete
understanding of operating a business as a total enterprise. The
objective of the Level II Programs is to lay a strong, broad managerial
foundation to prepare the participants for the responsibilities of
management positions with Multi-national or Chinese companies.
Program 202 - Advanced Management Techniques
Program 202 - Advanced Management Techniques
Program
Meets Once A Week
4 Instruction Modules Will Be Covered In 12 Three
Hour Sessions
1. Management Processes and Action
This module focuses on
implementation, and the way that general managers accomplish their
tasks. Typically, they rely on processes-sequences of tasks and
activities that unfold over time, such as strategic planning, business
development, and budgeting-to move their organizations forward and
achieve results. Skill at influencing the design, direction, and
functioning of processes is therefore essential for effective general
management. The aim of this module is to develop in participants a
deeper understanding of these activities and their links to
performance. They will learn to think in terms of processes rather than
organizational structures or discrete tasks, and will develop a sense
for the levers general managers use to shape individual and
organizational behavior.
2. Dealmaking: Financial and International Negotiations
The
module is designed to teach participants to analyze and participate in
significant financial and international business negotiation. In
particular, the more advanced dealmaking and deal-structuring skills
developed in this module should be especially useful to participants
whose careers will involve the advisory and principal sides of
investment banking; business development; venture capital, private
equity investment, and entrepreneurial firms; buyouts and
restructuring; foreign direct investment; and companies involved in a
range of cross-border transactions and relationships. A knowledge in
all these skills will benefit any manager working at a multi-national
company.
3. Managing Innovation
Many managers view innovation from
a functional perspective-as an engineering or marketing problem, or a
problem, with reward systems or bureaucracy, This module contends that
innovation is a entrepreneurial management problem, whose solution
requires skill in integrating the financial, organizational, marketing,
technological, and human relations dimensions of innovation, It differs
from modules in product development and marketing, in that it's focus
is at the company level, rather than at the product or project level.
Much of the module examines why sucessful companies often stumble in
innovation, and on how to build entrepreneurial businesses within
established companies. The cases are sequenced to help participants
first build a strategic perspective on the problem, and then explore
how to implement solutions.
4. Compensation And Incentive Systems
One of the most
important tools that managers have is the design and implementation of
their reward systems. This module provides a general framework for how
to analyze, build and manage these systems, which help define the "internal
rules of the game" of organizations. The goal is to understand how
the internal rules of the game affect individual, team and company
performance, and to give participants an effective and powerful way to
think about organizational problems and their solution.
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Da Tang International Entrepreneurial Management Certificate Program: The China Series
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